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St. Bernard Software's award winning UpdateEXPERT software package easily manages patches and upgrades for all popular Microsoft operating systems and applications from a single computer on the corporate network. Their existing Yahoo! Search Marketing campaign was yielding acceptable results, but they wanted to improve upon it.

The results speak for themselves:

Case Study Results   Before After Improvement Keywords 74 441 495% increase Clicks per month 4774 30517 539% increase Avg. Cost Per Click $0.17 $0.11 35% reduction